Best 7 Email Marketing Platforms for Travel Bloggers

Surprising fact: 72% of successful travel creators say a single automated welcome sequence doubled their subscriber value within six months.

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This guide compares seven top options in the U.S. market so you can pick the right tool fast. You’ll get practical notes on automation, templates, drag drop email editors, and landing page builders.

We pull plan and pricing signals, deliverability stats, and hands-on feature fits. Expect clear matches to common travel use cases: affiliate campaigns, group trips, destination series, and product funnels.

Quick preview: GetResponse is an all-in-one with webinars and automation; Mailchimp nails scheduling; AWeber brings 700+ templates; Brevo uses send-based pricing and SMS; MailerLite has a generous free tier; ActiveCampaign leads on automation; Drip excels at segmentation for creators.

Key Takeaways

  • Start with GetResponse if you want an all-in-one starter that scales.
  • Compare plans by subscriber thresholds to avoid surprise pricing.
  • Choose a drag-drop editor and landing page tool you can use on the road.
  • Prioritize automation depth when you sell trips or digital products.
  • Watch limits (sends, contacts, API) and real support response times.

Why email still wins for travel bloggers in the United States (present)

A direct inbox strategy gives creators reliable control that social algorithms cannot replicate. Owned lists deliver higher ROI than most paid channels, and that matters when you sell trips or guide readers to new posts.

Time zone based send scheduling and send-time optimization lift opens and clicks. Mailchimp’s scheduling and Brevo’s send-volume pricing show how platforms tune cost and timing to real world needs.

Segment subscribers by trip type or destination. Targeted campaigns increase clicks without extra ad spend. Services also produce clear reports on opens, clicks, and conversions to shape your content plan.

Automate welcome flows, reminders, and launch sequences so you reclaim time for content. GetResponse adds analytics, split testing, and deep automation to measure which emails turn readers into buyers.

  • First-party data keeps lists clean and sponsorship metrics credible.
  • Opt-ins mean warmer buyers for time-sensitive group launches.
  • Landing and funnel tools connect editorial calendar to revenue outcomes.

How we evaluated these email marketing tools for travel content and campaigns

We tested each tool against real creator workflows to see which features move the needle.

We scored services on core criteria: automation depth, deliverability, templates quality, landing pages, and support. Test runs used sequence sends, split tests, and sample subscriber growth to model real campaigns.

Key factors we measured

  • Automation: visual builders, event triggers, and split paths.
  • Templates: responsive, drag drop editors, and mobile previews.
  • Reports: sequence performance, link clicks, and list hygiene.
  • Pricing: free plan limits, per month cost, and total cost of ownership.
ServiceAutomationLanding PagesPricing (starter / month)
GetResponseVisual automation + webinarsBuilt-in funnels & pages$12–$15
MailerLiteVisual automation (free tier)Simple high-convert pagesFree / ~$10
BrevoSend-based flows, SMSForm & page builderSend-based pricing
ActiveCampaignAdvanced site/event trackingCustom funnel pages via integrationsEntry level varies

Bottom line: we favored tools that balance deep automation and clean editors. That mix saves time and lifts conversions as your list and campaigns scale.

GetResponse: Full-stack marketing with landing pages, webinars, and a Free 30-day trial

GetResponse combines landing pages, webinars, and automation into one workflow that moves subscribers toward bookings and products. This tool groups creation, delivery, and analytics so you can launch campaigns fast and measure results in one place.

Standout features travel creators use

Drag-and-drop editor and responsive templates speed up newsletter builds and destination promos. The visual automation builder maps welcome sequences, reminders, and sales funnels with prebuilt journeys.

Conversion and multi-channel tools

The conversion funnel links ads, pages, popups, and checkout flows. You get A/B testing, dynamic content, signup forms, SMS, and live chat so campaigns stay multi-touch without extra integrations.

Pricing snapshot and notes

There’s a free plan that supports up to 500 contacts with limited features. Paid plans start near $12–$15 per month (annual discounts available). Advanced segmentation and certain automation features require higher tiers.

Action step

Quick win: Spin up a lead magnet, route signups to a welcome series, and measure performance with built-in reports. Start your Free 30-day trial now via this detailed trial guide: GetResponse free trial limitations.

Mailchimp: Familiar UX, strong templates, and time zone-based send scheduling

Mailchimp serves 15M+ users and is a solid choice when you want fast setup and predictable templates. You get easy RSS sends, A/B testing, and native ecommerce and social integrations that simplify affiliate tracking.

What works for newsletters and automated sends

RSS-driven campaigns let you publish automated post-roundups without rebuilding a message each week. Time zone and activity-based sending help you hit global readers at peak time.

Pricing and feature overview

The free plan remains useful for starters. Paid tiers now scale by subscribers per month and unlock advanced features. Always check limits before you import lists or add seats.

  • Pros: quick onboarding, extensive templates, A/B tests, broad integrations.
  • Cons: some advanced features are gated by plan and fewer native how-to videos.
  • Use cases: weekly destination digests, partner promos, and automated RSS post-roundups.
ServiceStarter notesPrice signal
MailchimpFree tier + easy RSS and ecommerce appsScales by subscribers per month

AWeber: 700+ templates and excellent support trusted by bloggers

AWeber gives creators a huge template library and hands-on support to launch campaigns fast.

Its core strength is speed. You get 700+ templates, a drag-drop editor, and Canva integration. That combination lets you build newsletters and landing pages in minutes.

Automation is simple. Prebuilt autoresponders, tagging, split testing, and basic reporting cover common workflows without a steep learning curve.

  • Best fit: launch beautiful messages fast with minimal setup.
  • Support: phone and live help—useful when you need fixes in real time.
  • Pricing: free plan up to 500 contacts; paid plans start around $19 per month with unlimited email sends.

Pros: huge template catalog, reliable deliverability, straightforward automation.

Cons: visual automation builder and advanced reports lag more technical tools.

Ideal for a travel agency that needs quick promos, fare alerts, or photo-led newsletters without complex setup.

Brevo (Sendinblue): Send-based pricing and strong for low-volume email sends

An office workspace with a modern, minimalist aesthetic. In the foreground, a laptop screen displays a Brevo dashboard, showcasing the send-based pricing model with clear statistics and pricing tiers. The middle ground features a tasteful desk setup, including a sleek mouse, keyboard, and a potted plant, all bathed in soft, warm lighting. The background transitions to a blurred cityscape, hinting at the global reach and scalability of the Brevo email marketing platform. The overall mood is one of efficiency, professionalism, and technological sophistication, perfectly complementing the "send-based pricing and strong for low-volume email sends" section of the article.

Brevo shines when you send less often but need flexibility and transactional capabilities.

Paying by sends instead of by subscribers helps creators who run occasional high-value campaigns. The free plan allows up to 300 emails per day. Lite and higher tiers expand sends per month and lift limits.

Key features include a drag-drop builder, marketing automation, A/B and spam testing, transactional emails, SMS, live chat, and a sales CRM. Brevo also offers a landing page builder, Facebook Ads integration, and an email API.

  • Why it fits starter lists: transactional email plus SMS keep receipts and trip alerts centralized with your campaigns.
  • Scale on demand: flexible upgrades let you increase sends month by month during seasonal spikes.
  • Caveats: automation caps at 2,000 contacts on lower tiers and some U.S. integrations may need Zapier.
FeatureWhat you getWhy it matters
Pricing modelCharges by emails sentLower cost if you email infrequently but target engaged subscribers
Free plan300 emails/dayGood trial runway for small lists and seasonal sends
ChannelsTransactional emails, SMS, live chat, CRMConsolidates confirmations, alerts, and promotions in one service
Builder & testingDrag-drop editor, A/B and spam testingSpeeds production and helps deliverability

Bottom line: If your schedule favors fewer, targeted sends and you need transactional tools, Brevo offers an economical, multi-channel toolset that suits new creators and boutique travel agencies.

MailerLite: Generous free plan, visual automations, and landing pages that convert

If you want simple automation and landing pages that actually convert, MailerLite earns a close look. The interface is uncluttered and built to move quickly from idea to published page.

What stands out

The drag-and-drop editor and clean templates make newsletter builds fast. Use RSS sends to publish weekly destination roundups without manual edits.

The visual automation builder lets you segment by reader interest—adventure vs. luxury—so you send more relevant messages and lift engagement.

Pricing and practical notes

Free plan includes automations, landing pages, and forms. Paid tiers start near $10 per month with annual discounts and scale as your subscriber count grows.

Accounts require approval to protect deliverability. That vetting helps keep your messages out of spam folders and improves inbox placement.

  • Key tools: editor, templates, visual automation, landing pages.
  • Pros: generous free tier and strong deliverability on a budget.
  • Cons: limited live support on the free plan; advanced features need paid tiers.
FeatureIncluded (Free)Paid upgrade
Visual automationYesMore conditional triggers and integrations
Landing pages & formsYesCustom domains and higher conversion templates
RSS emailsYesPriority support and advanced scheduling

ActiveCampaign: Advanced automation for creators ready to scale

ActiveCampaign gives you enterprise-grade automation that ties site behavior to revenue actions. The platform is built to move beyond basic sends and lift complex nurture and launch sequences.

Power user features: site/event tracking, dynamic content, robust testing

What you get: a visual automation builder that supports branching, scoring, and conditional paths. Use triggers from page visits or purchase events to personalize follow-ups.

Editor and testing: Drag-and-drop editor, templates, and A/B testing help you optimize deliverability and engagement across campaigns. RSS and timed campaigns keep recurring sends on autopilot.

Sales and operations: Built-in CRM, list cleaning, and live chat unify audience touchpoints. Reports reveal cohort behavior so you refine content and offers with data.

  • Choose ActiveCampaign if you need deep automation, site/event tracking, and dynamic content at scale.
  • Expect a steeper learning curve, but strong support, docs, and community resources ease the learning.
  • Budget starts near $19/month; higher plans add SMS, custom domains, and advanced site messaging.
FeatureWhat it doesWhy it matters
Visual automation builderBranching, scoring, event triggersEnables complex nurture flows and personalized journeys
Site & event trackingTracks visits, page events, purchasesTies behavior to targeted campaigns and better ROI
CRM & live chatSales automation and real-time supportUnifies sponsor outreach, trip sales, and customer service
Editor & testingDrag drop email editor, templates, A/B testsImproves opens, clicks, and content performance

Quick take: Use ActiveCampaign when you need automation that scales with product complexity and audience signals. If you prefer a faster setup, consider simpler tools; if you want depth, this is a top choice. Learn when to switch by reading a practical comparison at why switch from GetResponse.

Drip: Creator- and ecommerce-friendly automations with strong deliverability

A modern, minimalist digital workspace with sleek automation tools. In the foreground, a laptop screen displays a visually appealing email marketing dashboard, featuring intuitive controls and customizable templates. The middle ground showcases a stylized, abstract representation of automated email sequences, with elegant lines and gradients symbolizing the flow of personalized messages. The background is a softly lit, neutral environment, creating a sense of focus and professionalism. The overall composition conveys a sense of efficiency, productivity, and the power of data-driven email marketing for travel bloggers.

If you run multiple sites or brands, Drip centralizes automation and ecommerce insights in one account. It blends a visual automation builder with CRM-style tracking so you can follow customer journeys across properties.

What it does: Drip offers broadcasts, drip campaigns, and split tests — including tests that run inside automations. Use the visual email builder or opt for simple/plain emails to boost inbox placement.

When to choose it: multi-site management and deep segmentation

Use Drip if you sell digital products or manage several brands. Deep tagging and segmentation power targeted sequences by buyer type or destination interest. On-site tracking and forms/popups capture first-party signals that feed smarter funnels.

  • Best fit: creators selling products and managing multiple sites.
  • Optimization: within-automation split tests tune flows at every decision point.
  • Deliverability: simple messages help avoid promotions tabs; branded sends aid conversions.
FeatureWhy it mattersNotes
Visual automationBuild branching workflowsSplit tests inside flows
ReportingEcommerce insights + campaign reportsTies clicks to revenue
Subscriber planStarter price$39/month for 2,500 subscribers; unlimited email sends
CRM & trackingUnifies multiple sitesForms, popups, and on-site events

Pros: sophisticated automation, strong deliverability, and good value if you manage multiple brands. Cons: higher starting price than basic tools and ecommerce features may exceed simple needs.

Email Marketing Platforms for Travel Bloggers: Choosing the right tool for your business

Start with your primary goal: grow a starter list, monetize with affiliates, run group trip launches, or sell digital products. Match that goal to feature sets, pricing, and integrations before you import subscribers.

Match by use case

  • Starter list: MailerLite or AWeber — generous free plan and fast setup. Brevo works if you send low-volume campaigns and need SMS/transactional messages.
  • Affiliate monetization: GetResponse or ActiveCampaign — use tagging and automation to segment buyer intent and track link performance.
  • Group trips: GetResponse funnels (pages + automation) or ActiveCampaign — manage waitlists, reminders, and launch sequences.
  • Digital products: Drip or GetResponse — ecommerce-friendly automations and sales pages streamline purchases and follow-ups.

Free plan vs. features

Compare what each plan actually includes: landing pages, visual automation builder, and whether plans offer unlimited email sends or caps. MailerLite’s free tier includes landing pages and visual automations. AWeber’s free plan covers up to 500 contacts. Brevo allows up to 300 sends/day on its free tier. GetResponse supports 500 contacts on its free plan and offers a Free 30-day trial for premium features.

Practical checklist:

  • If landing pages matter, lean MailerLite or GetResponse.
  • Need unlimited sends at entry? Compare AWeber and Drip plan details.
  • For a travel agency, map CRM and booking workflows — choose Brevo for transactional needs or ActiveCampaign for CRM depth.
  • Action: trial two tools side-by-side for 7–14 days to test deliverability, editor speed, and automation usability.

Reminder: try GetResponse Free 30-day trial — https://www.getresponse.com/?a=MacDnqpGmR

GetResponse vs. the field: landing pages, funnels, webinars, and why it’s a smart first pick

When you need an all-in-one launch stack, GetResponse shortens the path from signup to sale. It pairs a drag-and-drop email creator with landing pages, a conversion funnel, and webinar tools so you can run end-to-end campaigns without stitching services together.

Feature-by-feature context: templates, automation, reports, and support

Templates and the editor speed up creative work. The automation builder handles autoresponders and A/B tests. Reports tie funnel steps together so you see signups, webinar joins, and conversions in one place.

Quick win

Start fast: use the Free 30-day trial to launch a lead magnet, capture emails with built-in forms, and run a follow-up sequence. GetResponse focuses on full-stack features rather than send-based pricing, making it simpler than Brevo for launches and faster than ActiveCampaign to build funnels.

  • Pros: unified pages, webinars, and automation; strong templates and editor.
  • Cons: pricing tiers can be complex; advanced segmentation on higher plans.

Launch your list with the Free 30-day trial — https://www.getresponse.com/?a=MacDnqpGmR

Conclusion

Decide on one small test this week and use it to prove a workflow before scaling. Pick a plan that matches your next 90 days, not a long wish list of things you may never use.

Validate editor speed, template fit, and automation ease with a short trial before you import subscribers. Model your budget per month at 1x, 2x, and 3x subscribers so a price jump doesn’t surprise you.

Start lean. A free plan or trial is enough to launch a welcome series and weekly newsletters now. If you want an all-in-one to grow into, GetResponse is a safe first pick—email, pages, webinars, and funnels included. Brevo works well for low-volume sends; MailerLite is strong for fast page builds; AWeber shines when you need simple setup and live help for a travel agency.

Your move: launch a lead magnet and welcome flow this week. Get rolling today: Try GetResponse Free 30-day trial —

FAQ

Which tools on the list offer robust drag-and-drop builders for creating newsletter templates and landing pages?

GetResponse, MailerLite, and AWeber all provide strong drag-and-drop editors that let you build responsive newsletters and dedicated landing pages without coding. GetResponse adds funnels and webinar pages; MailerLite focuses on clean visual automations and conversion-focused landing templates; AWeber offers a large template library for quick setup.

I’m just starting with a small subscriber base. Which service gives the best free plan?

Mailchimp, MailerLite, AWeber, and Brevo (Sendinblue) each have useful free tiers. MailerLite and AWeber are notable for generous feature sets on free plans (landing pages, visual automations, and up to 500 contacts). Brevo’s model is send-based, which can be cheaper if your volume is low.

How do pricing models differ — per month vs send-based — and which is better for low-volume travel lists?

Most vendors charge per month based on subscriber count (GetResponse, Mailchimp, ActiveCampaign, Drip). Brevo uses send-based pricing, which can be more cost-effective for infrequent but larger campaigns. For low-volume travel lists, send-based or free-tier per-month plans (MailerLite, AWeber) usually lower total cost of ownership.

Which platforms include automation builders powerful enough for behavior-based funnels and segmentation?

ActiveCampaign and GetResponse lead for advanced automation (site and event tracking, dynamic content, multi-step funnels). Drip also excels at ecommerce-style segmentation and multi-site flows. MailerLite and AWeber offer simpler visual automations that cover most creator use cases.

Are there tools that combine email sends with SMS and transactional messages?

Brevo (Sendinblue) stands out here — it supports transactional email, SMS, and marketing sends within one account. GetResponse and ActiveCampaign offer integrations for SMS and transactional functionality through add-ons or connected services.

How important is deliverability, and which services report the best inbox placement?

Deliverability is critical for travel newsletters. Providers with strong reputation management, dedicated IP options, and good ISP relationships — like ActiveCampaign, Drip, and GetResponse — tend to show higher inbox placement. Smaller platforms can perform well if you follow list hygiene and authentication best practices (SPF, DKIM, DMARC).

Which platform is best if I plan to sell digital guides, book group trips, or run affiliate promotions?

Choose by use case: GetResponse for integrated funnels and webinars; ActiveCampaign for complex customer journeys and tracking; Drip for ecommerce-style tagging and revenue attribution; Mailchimp or MailerLite for simple product launches and affiliate newsletters. All support integrations with payment and booking tools.

Do these services provide templates and A/B testing for subject lines and content?

Yes. Mailchimp, GetResponse, AWeber, and ActiveCampaign offer template libraries and A/B testing features. Testing options vary by plan — subject lines, send times, and content variants are common — so check which tier unlocks multivariate tests.

How easy is it to build a landing page and connect it to my list and automation?

Most platforms include native landing-page builders that sync directly with lists and automations: GetResponse and MailerLite make the process seamless (forms > landing page > automation). Brevo and AWeber also provide quick publish workflows. Linking pages to funnels and tags is standard on mid-level plans.

Which vendors offer the strongest support and learning resources for creators migrating from other tools?

GetResponse and AWeber are known for responsive support and extensive knowledge bases. Mailchimp and MailerLite offer solid guides and tutorials. ActiveCampaign provides deep documentation and professional services for complex migrations, though onboarding may be more technical.

If I want unlimited sends, which plans support that and are practical for growing lists?

“Unlimited sends” policies vary. Some providers allow unlimited sends on higher-tier plans (Mailchimp and AWeber historically), while others cap sends or use send-based billing (Brevo). For growth, prioritize scalability — reasonable per-month pricing, automation limits, and deliverability safeguards matter more than raw send counts.

Can I integrate these platforms with my website, booking systems, or e‑commerce tools?

Yes. All major providers on the list support integrations via native plugins, Zapier, or APIs. GetResponse, ActiveCampaign, and Mailchimp have mature ecosystems for WordPress, Shopify, and booking platforms. Drip and Brevo also offer ecommerce-focused connectors.

What reporting and analytics should I expect to measure campaign performance?

Expect opens, clicks, bounce rates, list growth, and conversion tracking. GetResponse, ActiveCampaign, and Drip provide advanced funnel and revenue reports. MailerLite and AWeber give clear campaign-level metrics and simple testing insights suitable for newsletters and affiliate tracking.

For international subscribers and time-zone sends, which tools handle localized scheduling?

Mailchimp and GetResponse include time-zone-based send scheduling and localization features. ActiveCampaign supports send time optimization and advanced targeting. These features improve engagement across global travel audiences.

How do I choose between a free plan to start and a paid plan per month?

Start with a free plan to validate opt-ins, templates, and basic automations. Upgrade when you need advanced segmentation, higher deliverability controls, or landing-page funnels. Evaluate monthly pricing against expected list size, send frequency, and necessary features (webinars, SMS, conversion funnels).